Our Team

We have the best team working behind the scenes. As a company we are very proud of the fantastic team of staff behind our brand. Everyone within the team tries their utmost to provide the best service to all our fans and customers. Here at GRASSMEN we believe everyone is devoted and loyal to the brand and we couldn’t do it without each and every one of our team. We look forward to the brand growing each year and more employees joining the team.

#TEAMGRASSMEN

Gareth "Donkey" Gault

Founder & Director

Gareth "Donkey" Gault

Founder & Director

Gareth "Donkey" Gault

Founder & Director

Gareth Gault, better known as ‘Donkey’ to all his fans, is the director and owner of GRASSMEN. The brand GRASSMEN was established in 2010 and has grown exponentially year on year with thanks to our loyal fan base. 

GRASSMEN have a huge online presence but the favourite side of the business for Donkey is attending the shows and meeting his fans.  If you have attended any of the shows where GRASSMEN have had a stand, you will have seen the interactive nature of the distinctive GRASSMEN stand.  This is a reflection of Donkey as a person.  He is a very friendly, enthusiastic and caring person who enjoys having a chat and spending time with his fans, regardless of their age or what their favourite tractor is! 

Donkey has always loved farming, and it is from this love that GRASSMEN evolved.  Although Donkey did not grow up on a farm himself, he was lucky enough to have uncles and cousins who had farms and as a child they allowed him to get involved. As he grew up, he loved working long evenings and weekends milking cows on his family's farms.  

Going onto University he studied a degree in Agricultural Economics and Management.  From here he progressed to becoming a salesman selling animal feed. Another interest which developed on those family farms was animal nutrition. He didn’t just believe in selling the product, but selling the right product to the right person.   

Donkey was able to fulfil another dream when he passed his HGV test and became a part-time driver for Blair International and this love of lorries never left.  As you all know the pride and joy of the GRASSMEN fleet is EVA-ROSE!  

Charity has always been close to Donkey's heart and from the outset, supporting various charities has been a large part of GRASSMEN.  Donkey will do his utmost best to help charities whether that is fundraising, charity events or training days. Especially children’s charities as this means a lot to Donkey personally.  

Finally, Donkey is more like a friend than a boss to all our staff and makes everyone feel like they are part of the team. #TEAMGRASSMEN 

GRASSMEN started from Donkey's love of farming and he pursued it into a career which now employees around 20 people. Donkey would encourage any young person to follow their dreams and career, as anything is possible if you put your mind to it!

 

 

Ruth Gregg

Senior Management Team 

Ruth Gregg

Senior Management Team 

Ruth Gregg

Senior Management Team/Executive Assistant to Director

I joined the team in November 2017 to help with the Christmas orders and print raffle tickets for the TW35. From then, I have progressed to becoming part of the Senior Management Team as well as Gareth’s Executive Assistant. My role means I am Gareth’s right-hand woman by answering his calls, organising meetings and dealing with the financesBasically, if you see Gareth I will most likely not be too far away. Around GRASSMEN HQ, I am also referred to as Mrs Doyle, as you are sure to get a cup of tea or coffee if you call in. Being a part of GRASSMEN has been a real learning curve for me and I love all the new challenges. Since being with GRASSMEN, I have done a lot of travelling and I love how every day is so different 

Before I started with GRASSMEN I worked in Galgorm Manor as the Head Pastry Chef, so moving to GRASSMEN was definitely a different career path. I also travelled and lived in Australia for over a year, which was the best experience of my life and I would highly recommend it to anyone.

 

 

 

Denise Gardner

Senior Management Team

Denise Gardner

Senior Management Team

Denise Gardner

Senior Management Team

Best known as Denis, I joined the Senior Management Team in March 2015. I am responsible for the business as a whole and aiding each department and team member as and when I can, especially curtailing Donkey’s shiny metal addiction!


Before joining the team, I studied History at the University of Ulster and worked in various management and event positions alongside a long-term membership with the YFCU. Now as mummy to my two girls I thrive being busy but organised and enjoy all that GRASSMEN has to throw at me.

 

 

David Millar

Senior Management Team

David Millar

Senior Management Team

David Millar

Senior Management Team

I joined the GRASSMEN team in June 2017. My role with in the Senior Management Team, is a demanding but very enjoyable and rewarding job. I am responsible for overlooking and managing the operations within the business including events, staff, product production, dispatch and our flagship store to name but a few!

Every day is different, I get to learn each and every day and come across challenges and tasks that help me better my own personal skill set. I have never been as well-travelled since I joined the team, which is a major bonus! The most rewarding part for me is that I get to manage a team who help make the end goal so rewarding.

Before my career with Moover Ltd I left school with GCSEs and A Levels which I achieved at Dunclug College with the vison of a career within the events industry. So, I set off to experience University life where I studied Event Management whilst working in retail and various events. I then graduated with a 2:1 BCs Hons in event management from the Ulster of University which led to my Career with GRASSMEN.

 

My interests outside of work include days away and spending time with my loved ones, including my car! My time so far working for GRASSMEN has been challenging, rewarding and overall a lot of fun - the long hours and team spirt makes it very rewarding.

I am super proud to be a part of #TEAMGRASSMEN.

 

 

 

Sophie Adrain

Operations Supervisor

Sophie Adrain

Operations Supervisor

Sophie Adrain

Operations Supervisor

I joined GRASSMEN in May 2017 to help the team get ready for Balmoral Show and since then I have become the full-time operations Supervisor looking after the warehouse, dispatch and embroidery procedures. Within this role I ensure the embroidery and dispatch teams know what they are doing to process orders in a timely manner for all our customers and events. We run our embroidery machines seven days a week, framing up the garments and ensuring they are of the best quality possible. I also overlook and input my opinions on new products and releases. Everything that goes to the shop, shows and online orders is checked by me and our QC teams to ensure quality and excellence.


I came out of school with my exams and I then went on to work with horses, at my family’s stables on my home farm. My career with GRASSMEN has been the best move for me as I am still learning new skills every day. I enjoy working here because we are like a family and can support each other whilst still having fun. My favourite part of GRASSMEN would be getting to go to the shows as the atmosphere is always buzzing. We get to meet the fans and it is great to see that our hard work and dedication is all worth it when we see you there.


Outside of work I like to work on my home stables with my horses and go on holidays. I enjoy going for food with family and friends.


From working at GRASSMEN I have gained new skills such as team management and organisation. I am constantly learning and developing my skills and I look forward to seeing what the future holds for us here at GRASSMEN. We are our own little family and I wouldn’t change it!

 

 

 

Wendy Moffett

Operations Supervisor

Wendy Moffett

Operations Supervisor

Wendy Moffett

Operations Supervisor

I joined GRASSMEN in October 2020, just in time for the Christmas madness. I'm involved in the production of your clothes and merchandise with our famous GRASSMEN logo. I also work in our flagship store where I love to meet and help fans get exactly what they are looking for. My next challenge within the team is to learn the dispatch side of the business. Outside of work I enjoy time with my family and evenings out with friends. I also enjoy country and beach walk with my dog. I grew up within a farming family background and always had an interest in all aspects.

Being a member of such a fun-filled team and a wide variety of tasks within the working week makes work life so enjoyable!

 

 

Erin Crawford

Operations Assistant

Erin Crawford

Operations Assistant

Erin Crawford

Operations Assistant 

I started GRASSMEN in November 2020 to lend a hand within dispatch and embroidery as a general operative on a part-time basis and love getting orders packed up and sent off to make the customers happy. A few years on i have now joined the team on my placment year from university as an Operations Assistant, working alongside the team on events and all the background operations. Outside of GRASSMEN I am a member of Randalstown YFC, with young farmers I love getting out and about. I currently study Leisure and Events Management at Ulster University. And in my spare time I love getting to spend time on my dad’s farm.

Team GRASSMEN has allowed me to excel in my skill set and this I am thankful for!

 

 

 

 

Chelsea Millar

Flagship Store Supervisor 

Chelsea Millar

Flagship Store Supervisor 

Chelsea Millar

Flagship Store Supervisor

I joined GRASSMEN in October 2022 as the Flagship Store Supervisor. I’m new to this role and I really hope I can bring the shop even more success. Most things you see on the flagship store's Instagram is probably me! I’m looking forward to helping it grow. I have a lot to learn, but the team are so helpful and welcoming. When I’m not in the shop I’ll be spending some time out at the barn/HQ, it’s good to know what all is going on behind the scenes too.

In my spare time I just like to spend as much time outdoors as I possibly can. I have two American Akita’s who are never too far behind! You might even see me modelling some outdoor wear at some stage!

Leanne Gault

Quality Control Officer

Leanne Gault

Quality Control Officer

Leanne Gault

Quality Control Officer

I have been a part of the GRASSMEN team from word go and I have loved watching the brand grow and develop. My main aspect in the team is ensuring top quality products are coming through the production line, along with encouraging and supporting the company. Back when it all started, you would have caught me at all the shows and events, and completing the online orders from my front room, how times have changed!

In my spare time there is nothing more I love than grabbing a coffee and a catch up with friends.

 

 

 

 

Kirstie Ward

Business Development Representative

Kirstie Ward

Business Development Representative

Kirstie Ward

Business Development Representative

I first joined the GRASSMEN team back in 2015 for the filming of the DVD Donkey Contracts. Since then, I have been part of the team both on and off the screen from dealing with online orders and dispatch to running errands in the trucks or tractors or help with setting up at events or shows. I am always on hand to help out in my spare time alongside my other work driving lorries and working to local contractors. I love getting to shows and events with the team, meeting all our customers and getting to know fans that return year after year.

Currently I work to a local contractor which takes care of my main passion in life, tractors. I still drive for JJP Haulage when I can and getting out in the lorry, a Scania R560, is one of my favourite things to do!

Working local means I’m close to home and I have more time for my daughter Rheá who is just as mad about machinery and animals as her mum and dad. My partner Paul runs his own contracting business and having just bought his own McHale Fusion, is going from strength to strength.

Being a part of GRASSMEN has given me so many opportunities and I’m looking forward to seeing what the future holds.

 

 

Moira Smith

Graphic Designer

Moira Smith

Graphic Designer

Moira Smith

Graphic Designer

I joined the GRASSMEN team in September 2019. My job role as Graphic Designer at GRASSMEN involves liaising with the team to come up with new concepts for our brand, advertising new products and upcoming events/shows whilst also creating content for our social media platforms and print.

I graduated in 2017 from University of Ulster, Belfast with a degree in Graphic Design and Illustration. My main hobbies include spending time with my wee boy, travelling, going to concerts and spending too much money on clothes!

During my career I have experience working in customer service, marketing and freelance design before starting at GRASSMEN.
Every day at GRASSMEN is different, I love the variety of work and projects I am given and enjoy the craic with everyone! It's great to be around such a hardworking and motivated team who are always at hand to help each other out.

 

 

Catherine Fleck

Video Editor & Camera Operator

Catherine Fleck

Video Editor & Camera Operator

Catherine Fleck

Video Editor & Camera Operator

In June 2021 I graduated with a 2:1 in Cinematic Arts from Ulster University. A few months later I joined the GRASSMEN team as a video editor. My role within the team involves editing video content and working with the rest of the production team to create and publish content.  

I have studied film and media for the past 10 years, so it is quite clearly one of my life passions. Although editing is currently my main job, I enjoy many aspects of filmmaking from pre- to post-production. Before joining GRASSSMEN I worked in hospitality in which I gained a plethora of invaluable skills.  

When I’m not working, I enjoy being creative, reading, scrolling through Instagram and going on adventures. I love cats and have a little black rescue called Edgar who gets spoilt rotten. I grew up on a sheep farm and although I choose a career in filmmaking, it is clear that agriculture will continue to be a big part of my life.  

Craig Moss

Content Creation Team

Craig Moss

Content Creation Team

Craig Moss

Content Creator

I started with GRASSMEN back in September 2020 as an embroiderist helping with all of the stocks for orders and events but since leaving school I have also become part of the content creation team where i have been able to broaden my skill set and my interest on the film side.  In my spare time, I enjoy sailing in the boraaa, riding the race bike and attending young farmers' meetings.

In the summer of 2021, I have gained very valuable experience, and I am grateful to be part of the team at GRASSMEN which i hope to develop further through out 2022 by completing my placement year with the content creation team.

 

Courtney McMullan

Social Media & Content Creation Assistant

Courtney McMullan

Social Media & Content Creation Assistant

Courtney McMullan

Social Media & Content Assistant

I joined the GRASSMEN team back in August 2018 as an embroiderist whilst studying at Greenmount (CAFRE) and juggling a little bit of relief milking here and there. I then headed overseas to New Zealand, undertaking dairy farming and what an experience it was! I am delighted to be back with the GRASSMEN team where I am learning new roles within the company as a general operative, so much has changed within the past couple of years. As of early 2022, I have joined the Content Creation team as Social Media & Content Assistant and to date, I have been able to learn new skills both behind the screen and out on the road with the film crew!

Onwards and upwards is the saying and it’s great to see this business doing just that, as well as being part of the close-knit ‘family’ team here at GRASSMEN. Outside of work I am an active member of Moycraig Young Farmer’s Club, taking part in most competitions and events. I enjoy catching up with friends and family should it be at a coffee shop or social event.

Throughout working with GRASSMEN I have gained valuable skills and I can’t wait to see what opportunities will arise in the future with ‘TEAM GRASSMEN’.

 

 

 

Anna-Grace McCullough

Customer Support & Admin

Anna-Grace McCullough

Customer Support & Admin

Anna-Grace McCullogh

Customer Support & Admin

I joined Team GRASSMEN on the 21st of October 2021 to help with emails and phone calls over the mad rush of Christmas 21.

My job description is pretty self-explanatory, as “Customer Support and Admin” I spend most of my day dealing with customer enquiries and requests through emails and phone calls.

I thoroughly enjoy keeping our loyal fans and customers happy and I try my best to help in any way I can. I also help by packing orders and anything else that needs done ... Even the tea round.

As a mum of two farming mad little boys and a farmer’s daughter, I spend most of my free time on ‘Grandas Farm’ graping silage, calving cows and scraping the cubicles.

As I only joined the Team a few months ago I cannot wait to see what my future with GRASSMEN brings.

Tom Wellings

Content Creation Team

Tom Wellings

Content Creation Team

Tom Wellings

Content Creation Team

Hi, my name is Tom. I joined the GRASSMEN team back in May 2022 as a content creator. I left school and went to work full time on an arable farm whilst also creating videos for my own personal channel. I later had the opportunity to join the team and I now create GRASSMEN content full time by visiting farmers, contractors and manufacturers over in England. I am very grateful to be part of the GRASSMEN family and have already gained fantastic experience. I look forward to my future here with the team and continuing to grow my skills in content creating! 

 

Cian Kenneally

Content Creator

Cian Kenneally

Content Creator

Cian Kenneally

Content Creator

I joined the GRASSMEN team in July 2022. My job role as Content Creator at GRASSMEN involves filming & editing videos, driving tractors, trucks and machinery. I have always had a strong interest in machinery. After I finished school, I served my time as a tractor mechanic and once qualified I moved onto driving trucks. I started creating videos for my personal channel a couple of years ago while restoring a Zetor Crystal tractor. I also made videos involving truck driving including trips to Europe doing fridge work. When I was given the opportunity to join the GRASSMEN team - I couldn’t refuse!

Katie Witherspoon

General Operative

Katie Witherspoon

General Operative

Katie Witherspoon

General Operative

Hello, my name is Katie. I joined the GRASSMEN team in August 2022 helping in both the shop and out at the Barn. So far, I've had a great experience as everyone has been so welcoming and helpful. My best memory with GRASSMEN so far has to be the Ploughing Show 2022, which, although was a bit manic to say the least, was actually very fun! I am an active member of Lisnamurrican Young Farmers, which I've been a member of for 10 years and I am currently in my second year of being club treasurer. I graduated in summer 2021 from Ulster University where I studied Environmental Health. If I'm not working at GRASSMEN, I'm either socialising with my friends or spending time with my dog!

 

Rebecca Kerr 

General Operative

Rebecca Kerr 

General Operative

Rebecca Kerr

General Operative

I started working at GRASSMEN in July 2022, working in the embroidery department. I am enjoying my time in embroidery as it is a change of pace from my usual day to day. Outside of GRASSMEN, I have grown up on a farm and have many interests within it. I’ve also decided to take a gap year before hopefully heading off to university next year to study History & Politics.

Keavy Molloy

General Operative

Keavy Molloy

General Operative

Keavy Molloy

General Operative

I joined the GRASSMEN team in October 2022, as I felt I needed a change from the beauty industry which I have worked in for around four years. It was the perfect change for me as I thrive off a fast-paced environment.
I work with a large variety of items from baby grows to boiler suits. My working week is Monday to Friday and iin my free time I love spending time with my horses, going for dinner and taking long walks.
 
I’ve loved every minute as part of the GRASSMEN team so far and I am looking forward to seeing the future in farmers fashion.

 

Suzanne Reid

General Operative

Suzanne Reid

General Operative

Suzanne Reid

General Operative

When I am not in Bristol studying Veterinary I’m here at GRASSMEN embroidering. I’m also a keen member of Glarryford Young Farmers where I have had the chance to meet lots of new friends and have learnt many skills. I love planning activity based holidays with my friends and exploring new places. I like keeping myself active by playing some squash and love to give myself a rest through shopping.

 

 

 

 

Charlotte Wylie

General Operative

Charlotte Wylie

General Operative

Charlotte Wylie

General Operative

I have been part of the general operative team since January 2020. I am currently studying maths at university. I am a keen horse rider and in my spare time love getting out on my horse to relax.

 

 

 

Alexis Kidd

General Operative & Social Media Assistant

Alexis Kidd

General Operative & Social Media Assistant

Alexis Kidd

General Operative & Social Media Assistant 

I joined the GRASSMEN team in August 2020 as part of the embroidery team and sales within the shop. I have also developed and learned the role of social media assistant where I respond and interact with our fans.  My journey with the team at GRASSMEN so far has been eye-opening in a good way and I cant wait to see what the future holds.

I am currently studying at CAFRE while working part-time as part of the GRASSMEN team. In my spare time, I am heavily involved with Lisnamurrican Young Farmers club.

 

 

 

 

 

Lexie Hayes

General Operative

Lexie Hayes

General Operative

Lexie Hayes

General Operative

Hi, my name is Lexie. I started GRASSMEN in October 2021 as a helper in dispatch and the warehouse. I started just in time for the Christmas rush, and worked a couple of hours during the week nights.  During the summer, I work multiple days a week.  

When I'm not working for the team, I spend most of my free time on the farm working. I also enjoy driving tractors and working with my livestock. I'm currently studying for my GCSE's at school and entering my final year of school. 

Working at GRASSMEN has taught me loads of new skills like organisation and team work. I have been to multiple shows with the team and it has allowed me to meet many of the fans and customers. It allows me to see how many people appreciate our hard work and time. 

Sophie Gregg

General Operative

Sophie Gregg

General Operative

Sophie Gregg

General Operative

Hi, my name is Sophie. I joined GRASSMEN in October 2021 as part of the despatch team. I only work part time as I’m the baby of the team & I’m still at school. I’ve loved getting to know the product ranges and making up the orders to get sent out to our customers. The staff are great and I’ve loved getting to know everyone and meeting new people. Outside of work and school I’m a member of Glarryford YFC. Working at GRASSMEN has given me a great opportunity to develop my skills and learn new things. 

 

Archie McGreevey

General Operative

Archie McGreevey

General Operative

Archie McGreevey

General Operative

Hi, my name is Archie. I started working in GRASSMEN in 2021 in dispatch where I helped to pack and ship orders to our customers. I am currently in my last year of school hoping to finish my A-Levels and move on to University. In my free time I love playing sports and being active.

Katie McKay

Embroidery Operative

Katie McKay

Embroidery Operative

Katie McKay

Embroidery Operative

I started working for GRASSMEN in March 2022 doing embroidery. Since joining the team, I have been made to feel really welcome by everyone and have enjoyed my time so far. I am currently in my final year at Loughry College studying Food Innovation and Nutrition and will be graduating this summer. I enjoy going for long walks with my dog and doing fitness classes in my spare time. I look forward to working for GRASSMEN this summer and helping out at various shows.

  

 

 

Laura McKay

General Operative

Laura McKay

General Operative

Laura McKay

Embroidery Operative

 

I started working in Grassmen in April 2022 doing embroidery and I’m loving helping the team get the stock ready for shows. I am currently studying children’s care, learning and development at Belfast Met and I’m hoping to go to uni in September to study primary teaching. I’m a regular member of Straid Young Farmers where I have made lots of friends and been able to take part in all kinds of activities. In my free time I love socialising with my friends and going for walks with my dog.

 

 

Sarah Clarke 

Embroidery Operative

Sarah Clarke 

Embroidery Operative

Sarah Clarke

Embroidery Operative

I joined Team GRASSMEN just ahead of the 2021 Christmas rush. Although I occasionally work in the Flagship Store, most of my time is spent in the embroidery room. Having worked with horses up until last year embroidery was completely new to me. I love the fast paced work environment and everyone has made me feel so welcome and took me under their wing to learn the ropes. 

When I’m not busy embroidering I love to spend time cycling, paddleboarding and horse riding with my daughter Lexa. I am also starting a degree in Biomedical Science and Radiography in September. 

I’ve really enjoyed my time with GRASSMEN so far and I’m looking forward to learning more new skills in the future. 

 

 

 

 

Sandra Dowds

General Operative

Sandra Dowds

General Operative

Sandra Dowds

General Operative

I joined the GRASSMEN team in 2021 after working in catering for more years than i care to remember! I felt I needed a change in career which is how I came across the position at GRASSMEN. My main role as part of the team is working within the embroidery department. Working in the embroidery room is perfect for me as I have a keen interest in sewing, crochet and craft. Most of my free time is spent with my children and grandchildren. I am really enjoying the career change and working with great people. Im excited to see what my journey with the team brings. 

 

 

 

Carly Gilmore

Embroidery Operative

Carly Gilmore

Embroidery Operative

Carly Gilmore

Embroidery Operative

I started working for GRASSMEN in May 2022 in the embroidery production. Since joining the team, I have really enjoyed my time and have felt extremely welcome and part of the team from my first day. I am currently studying floristry at Greenmount College while working for the GRASSMEN team. When I am not working, I love traveling and visiting new places around the world. I am looking forward to learning more new skills and developing my career at GRASSMEN.

 

Steve Caldwell

General Operative

Steve Caldwell

General Operative

Steve Caldwell

General Operative

Hello there, my name is Steve! I joined team GRASSMEN in July 2022 and one of my favourite things about being part of this crew is the massive box of chocolates for all the staff in the GRASSMEN kitchen!
 
For most of the week I work in Parkhall Integrated College as a Learning Support Assistant; I love working in a school and working with young people, probably because I’m still a big young person still.  I love football, coffee, reading, The US Office tv show and exercising and Wispa is definitely my favourite chocolate!  If you were in my car on a road trip you’d be listening to:  Lady Gaga, Eminem, Taylor Swift, Foy Vance and maybe a wee bit of Meat Loaf.   One of my other big passions in life is breaking the stigma surrounding mental health, and I hope that little by little we can all move towards making it part of everyday life to discuss how we are doing and supporting each other.    Having had seasons of difficulty with my own mental health, I am so grateful for one in a million friends and family I have in my life! 

Brooke Hegarty

Embroidery Operative

Brooke Hegarty

Embroidery Operative

Brooke Heggarty

Embroidery Operative

Hi, my name is Brooke. I started working for GRASSMEN in August 2022 in the embroidery department. Since joining the whole team have made me feel so welcome and I love being part of a team that genuinely want the best for one another! 

I am currently in my final year at Ulster University, Belfast studying textiles and fashion in which I specialise in embroidery. Working in the embroidery department was perfect for me as I'm passionate about it and love embroidering and crafting outside of work as well! When I’m not doing either of these, I love spending time with family and friends. 

I look forward to seeing what my journey with GRASSMEN will bring!

Lloyd Logan

Sales Advisor

Lloyd Logan

Sales Advisor

Lloyd Logan

Sales Advisor 

I first joined GRASSMEN in August 2022,  working in the Flagship store and occasionally doing embroidery. I enjoy the fast paced work of the embroidery and meeting with people in the shop. I am currently doing A Levels and I’m hoping to go on to do Quantity Surveying at university. I come from a farming background and love driving tractors in my spare time.

 

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