Moover Limited is the company which owns the fast-paced global brand, GRASSMEN, whose video content and merchandise are recognised worldwide, which is hard to believe for a small company located in the outskirts of Ballymena. The business was established in 2009 by current director Gareth Gault, known to his fans as ‘Donkey’.
It was Gareth’s love and passion for machinery that allowed him to experiment with cameras and upload video content onto YouTube and to his surprise a large following soon developed. Realising the niche in the market for real-life documentary farming action, Gareth wasted no time in driving the brand forward.
The key feature of Moover Ltd is that we endeavour to keep as many of our enterprises in-house and year on year as the business has grown, more functional areas have been created. We now have a senior management team, a full editing team, embroidery team, retail and sales team, shipping team and operations team. It may surprise you but we send parcels regularly to many different countries including Norway, Australia, America and Sweden and we are proud to have our own flagship retail store in Ballymena.
Firmly believing that we need to get out there and meet our customers in their own backyard, we have grown and developed an extensive mobile exhibition display, including articulated lorry retail trailers. While Moover Ltd is an official registered International Haulage Company we have kept third party haulage to a minimum in order to facilitate the growth of GRASSMEN which came to the forefront in 2010.
It is our in-house nature that allows us to have control of the quality, consistency and integrity of every product we produce and the service we provide. As well as the production side of the business we pride ourselves on being very charity minded. We are great believers in doing as opposed to just giving.
Meet Our Team